Traditional land-based casinos entice gamblers to patronize their venues by offering complimentary food, beverages, rooms, and entertainment for high rollers. Unlike land-based casinos, online casinos cannot do this. For this reason, online casinos offer other bonuses to draw in customers.
The most popular kind of online casino bonus is the sign up bonus. Before any bets can be placed, most online casinos require their customers to open an account and fund it using a credit card or other source of money. Often, online casinos will offer a signup bonus to new customers, where they will either match the initial deposit or give a percentage of it as a bonus. Some of the better online casinos will match or even exceed the initial deposit up to a certain amount, in essence giving the new customer free money. Other casinos, however, will only match a certain portion, for example 50% of the initial deposit. Still, others will give their new customers a random percentage of their initial deposit as a bonus.
Online casinos that do not give a signup bonus often have other incentives that they use to bring in new customers. For example, some online casinos give away entry tickets into drawings for cash and prizes. Others offer new customers the chance to compete in special tournaments that are designed for new players. Often, the prizes for winning these tournaments are varying amounts of money.
Playing in an online casino has its merits. They allow people to play from the comfort of their own homes and often offer better bonuses and incentives than normal casinos.